India’s tech story is coming into a nuanced part, with AI pushing deeper into filmmaking, cybersecurity, enterprise workflows and training. Lately, AI-native studio Studio Blo teamed up with filmmaker Rajkumar Hirani on a branded movie for Bajaj Group, utilizing AI for facial cloning, voice recreation and visible storytelling. In enterprise India, the momentum was simply as seen. Rapido disclosed that nearly two-thirds of its coding workflows are now AI-assisted.
In the meantime, startups constructing infrastructure for enterprise automation, cybersecurity orchestration and AI-native operations proceed to draw investor and enterprise consideration.
However the pleasure is now being matched by scrutiny. GitHub’s pivot to usage-based Copilot pricing has sparked fresh concerns about rising enterprise AI costs, as many corporations reassess how costly frontier mannequin adoption might grow to be at scale. The query is not whether or not AI could be embedded into extra workflows, however how economically sturdy these deployments will likely be as soon as the invoice comes due.
But, founders are constructing aggressively with the assumption that AI will evolve from a productiveness layer into an execution layer, which is able to more and more run duties, techniques and selections throughout industries. This perception continues to gas a brand new technology of startups constructing the infrastructure, instruments and functions wanted to make AI operational.
Towards this backdrop, Inc42 returns with its month-to-month ‘AI Startups To Watch’ collection. The ninth version highlights 5 rising startups working throughout multimodal commerce intelligence, enterprise AI infrastructure, AI tutoring, autonomous safety operations and agentic workflow automation.
Every one displays a special a part of the AI stack, however collectively they level to the identical bigger shift: AI in India is transferring from experimentation to execution. With that mentioned, listed below are the 5 rising ventures which have made it to the ninth version of Inc42’s AI Startups To Watch.
Editor’s Be aware: This isn’t a rating. The startups featured listed below are a curated choice by the Inc42 editorial workforce and are listed alphabetically.
Flaunt | Multimodal AI Brokers For Client Manufacturers
Brief-form video might have democratised content material creation, however for manufacturers, understanding why content material works stays a serious blind spot. Bengaluru-based Flaunt is attempting to unravel this with its multimodal AI brokers that analyse short-form movies past likes, captions and engagement metrics.
Based in 2025, the startup helps magnificence, trend, and way of life manufacturers establish developments, generate campaigns, and distribute content material extra successfully.
Three-Agent Stack: Flaunt’s platform operates by means of three AI brokers — Uncover, Create, and Distribute. Uncover identifies rising developments and creators; Create generates trend-aligned visuals and campaigns, and Distribute automates publishing and creator collaborations.
The startup claims its proprietary fashions can perceive merchandise, scenes, messaging, creators and viewers reactions inside movies. Its techniques are mentioned to be educated on over 10 Mn short-form advertisements and 1.5 Mn creators, with the corpus increasing repeatedly by means of a real-time ingestion pipeline.
Flaunt is working on the intersection of AI and advertising and marketing, a market valued at $20.44 Bn in 2024 and projected to succeed in $82.23 Bn by 2030, rising at a CAGR of 25%. At present, the startup works with enterprise manufacturers throughout India, Europe, the US, and the Center East and was just lately chosen for the Snowflake AI Accelerator and Nasscom’s GenAI Cohort 4.
JupiterBrains | Deploying Area-Conscious Small Fashions
As enterprises more and more experiment with AI, many are operating into the identical challenges: rising inference prices, deployment complexity and governance considerations. Hyderabad-based JupiterBrains is betting that smaller, specialised AI fashions can remedy these issues extra effectively than relying fully on frontier LLMs.
Based in 2025 by former Microsoft, Amazon and Goldman Sachs govt Nilesh Potdar, the startup is constructing a small-model-first AI infrastructure platform for enterprise workflows throughout sectors equivalent to BFSI, compliance, onboarding and doc intelligence.
Its core product, the JupiterBrains AI Workbench, combines mannequin routing, governance, observability, deployment tooling and workflow orchestration right into a single enterprise stack.
Key areas JupiterBrains focuses on embody:
- Enterprise doc intelligence
- KYC and onboarding automation
- AI-powered workflow orchestration
- Compliance and auditability techniques
- Multilingual enterprise AI deployments
The startup says its structure permits enterprises to scale back inference prices whereas sustaining privateness, observability and deployment flexibility throughout cloud, hybrid, and on-premise environments. Working in India’s enterprise agentic AI market, anticipated to succeed in $1.8 Bn by 2030, JupiterBrains claims it has already generated round ₹70 Lakh in consultancy income whereas scaling recurring platform subscriptions.
SubVerse AI | AI Brokers For BFSI Sector
Enterprises might have adopted chatbots broadly over the previous couple of years, however operations in sectors equivalent to banking, insurance coverage and logistics stay closely depending on handbook operations.
SubVerse AI desires to alter this with its AI voice brokers and autonomous workflow techniques. Based in 2023 by Tanmay Lad and Rishi Kumar, the startup has developed brokers to assist BFSI capabilities like collections, consumer onboarding, KYC, renewals and buyer assist operations. It operates in India’s conversational AI market, anticipated to succeed in a projected income of $3.8 Bn by 2033.
The Three-Layer Enterprise Stack: Its choices embody ConVerse for AI-powered buyer interactions, AgentVerse for workflow execution and DataVerse for unified customer-data orchestration.
SubVerse AI says its platform integrates with over 30 enterprise techniques, together with Salesforce, ServiceNow, HubSpot and Freshworks, permitting enterprises to deploy pilots inside 30 days. Amongst its showcased deployments is Acko Insurance coverage, the place the startup claims that its AI techniques helped automate buyer communication workflows and cut back operational prices.
As enterprises more and more shift from assistant-style AI deployments in direction of operational AI techniques, SubVerse AI is positioning itself as an infrastructure layer that may execute workflows autonomously somewhat than merely reply to queries.
Trench Safety | AI-Native Working System For Safety Operations
Safety groups right now are flooded with alerts, fragmented tooling and dashboard-heavy workflows that always gradual incident response. Bengaluru-based Trench Security is trying to rebuild safety operations round autonomous AI workflows.
Based in 2025 by Michael Wilson Rebello and Gurucharan Raghunathan, the startup is constructing what it calls an AI-native working system for contemporary safety operations groups.
As a substitute of counting on conventional SIEM-style workflows, Trench connects enterprise safety instruments, endpoints, cloud techniques, id layers and SaaS functions right into a unified AI-native safety stack.
What Makes It Completely different: What differentiates it’s the way it brings safety operations into the move of labor. Groups can examine threats immediately inside Slack and Microsoft Groups, confirm customers by means of automated workflows and depend on AI-led remediation and escalation techniques to reply sooner. On the similar time, the platform offers unified visibility throughout fragmented safety instruments, lowering blind spots and operational complexity.
Its “Headless SecOps” strategy permits AI brokers to research suspicious exercise, talk with impacted customers, escalate incidents to engineers and set off remediation workflows autonomously. The startup already counts corporations equivalent to Whatfix and Ocrolus amongst its clients throughout India and the US.
It operates in India’s rising security orchestration, automation and response (SOAR) market, projected to succeed in $214.2 Mn in income by 2030. The market is anticipated to develop at a CAGR of 21.5% between 2025 and 2030.
YoLearn.ai | Voice-First AI Tutor For College students
India’s training ecosystem might have shifted on-line over the past decade, however personalised doubt-solving nonetheless stays inaccessible for hundreds of thousands of scholars outdoors costly teaching techniques. Noida-based YoLearn.ai is attempting to bridge that hole utilizing voice-first AI tutoring.
Based in 2025 by Kirti Prakash Mishra and Vishal Kashyap, YoLearn.ai is constructing an AI tutoring platform targeted on India’s aggressive examination ecosystem, together with JEE, NEET, CBSE, ICSE and CUET preparation.
College students can ask doubts by means of voice in 22 Indian languages, whereas the AI tutor responds in actual time, generates diagrams by means of a dwell sketchpad and adapts explanations primarily based on a scholar’s studying progress.
Its core differentiators are as follows:
- Voice-first tutoring throughout 22 Indian languages
- Persistent “Learner Reminiscence Graph” monitoring scholar progress
- Curriculum-aligned responses for Indian exams
- AI tutor personas modelled on fashionable educators
YoLearn at present operates within the AI tutoring market throughout internet, Android and iOS platforms below a hybrid B2C and school-partnership mannequin. The market is anticipated to succeed in $1.15 Bn in income by 2033, rising at a CAGR of 37.1% from 2026 to 2033, as college students more and more flip to AI-powered personalised studying platforms for examination preparation and doubt decision. The startup claims to have crossed 100K app downloads and 10K month-to-month energetic customers with out paid advertising and marketing, whereas additionally being chosen for NVIDIA’s Inception programme.
With inputs from Venu Rathore
Edited by Shishir Parasher
Creatives by Abhyam Gusai