Automotive growth is altering at a structural degree. Compressed timelines, escalating system complexity, and post-launch software program evolution are pushing conventional growth workflows previous their limits. The query is now not whether or not to vary — it is how. Three converging forces are reshaping the event panorama: validation shifting earlier by means of simulation and model-based design; engineering disciplines working in parallel reasonably than sequence; and steady growth that extends properly previous the manufacturing line and into software-defined automobile capabilities, ADAS, powertrain calibration, and OTA updates.
Good Testing is the engineering framework constructed for this actuality. By unifying digital and bodily testing by means of a steady information connection, Good Testing replaces disconnected toolchains with an intelligence layer — one which correlates simulation information, bodily check outcomes, and real-world utilization in a central platform. The output is not a report. It is a steady movement of actionable engineering perception that accelerates selections throughout your complete growth group.
On this 30-minute reside occasion, VI-grade and HBK will introduce the Good Testing idea and display how built-in options — spanning sensing, information acquisition, simulation, and AI-powered analytics — make this framework sensible for OEMs and suppliers right now.
In case your group is navigating shorter cycles, extra advanced techniques, and growth work that by no means actually stops, this session will reframe how you concentrate on your complete course of. Be part of us. The Good period has already began.
Audio system:
Guido Bairati, Vice President – World Gross sales, HBK
Guido Bairati is Vice President of World Gross sales at HBK, with greater than 30 years of expertise in simulation, testing, and engineering information. Over the course of his profession, he has held management roles spanning software program growth, technical consulting, regional gross sales, and international enterprise administration. Earlier than becoming a member of HBK on this function, Guido spent greater than 17 years at VI-grade, the place he served as Managing Director, Vice President World Gross sales, Worldwide Gross sales Director, Managing Director of Italy. Earlier in his profession, he held industrial and technical management positions at MSC Software program and Mechanical Dynamics Inc. Guido is acknowledged for constructing high-performing worldwide groups, growing strategic partnerships throughout automotive and aerospace, and driving development by means of a people-first, impact-oriented management fashion.
Tanneke Reinders, Govt Vice President – In Simulation and Validation, HBK
Tanneke Reinders is Govt Vice President at HBK and a global enterprise chief with greater than 20 years of expertise throughout B2B and B2C markets. Her profession has been outlined by worthwhile development supply, organizational transformation, and the event of high-performing groups in advanced worldwide environments. Earlier than becoming a member of HBK in 2023, she held senior management roles at Malvern Panalytical, together with Vice President of Company and Enterprise Improvement and Vice President of Advertising and marketing and Technique. Earlier, she constructed in depth European management expertise at Apollo Vredestein and Whirlpool Company, the place she managed model, innovation, product administration, and industrial capabilities throughout a number of markets. Having lived and labored in Italy, France, the Netherlands, the UK, and the US, Tanneke brings a broad worldwide perspective, robust strategic focus, and a structured, results-driven management method.
Moderator:
Sebastian Blanco, Editor, SAE Media Group
