- Samsung is reportedly scaling again micro-LED TV manufacturing
- Excessive manufacturing prices are an ongoing drawback
- Dealing with a double blow of stagnant demand and rising prices
This time final yr, we had been informed that micro-LED would make OLED and LCD redundant because it turned inexpensive in smaller panels — however plainly Samsung did not get the memo. A brand new report says that it is scaling again its micro-LED enterprise.
The report, by ETNews through DigiTimes, says that Samsung is lowering its micro-LED TV manufacturing after beforehand making the TVs on an order-to-order foundation. That manufacturing has apparently stopped, with Samsung additionally outsourcing processes resembling panel manufacturing and bonding, which is had earlier performed internally.
It is all in regards to the numbers, it appears, and Samsung is having issue promoting TVs that value a lot. In accordance with ETNews’ sources, Samsung is just promoting “round 100 models” per yr.
Is Samsung getting out of the micro-LED TV enterprise?
Not but: the report says that Samsung continues to be dealing with remaining product meeting. However trade watchers imagine that it is step one in direction of what might be a withdrawal from this a part of the TV market until issues flip round.
Inside the final yr, Samsung launched its Micro RGB LED TVs, that are a kind-of midway home between micro-LED and mini-LED. These do not have the identical self-emissive pixels as a real micro-LED TV, however use the identical type of RGB LED prepare to switch a single-color mini-LED backlight behind an LCD panel.
The concept is to ship visible enhancements with out the very excessive value of true micro-LED and, in keeping with DigiTimes, was seen as being a option to enhance consciousness and adoption of micro-LED know-how.
Demand for brand new TVs has been comparatively low in the previous couple of years, and manufacturing prices are rising, which makes TV a tricky enterprise to be in proper now — and Samsung can be coping with very intense competitors from rivals resembling TCL and Hisense, as well as the upcoming Bravia TV partnership between TCL and Sony.
So what does this mean for micro-LED TV? It does help that TCL and Hisense are both also getting aggressive in this area. Samsung and Hisense have both shown off some very impressive TVs as recently as CES 2026, when Samsung showed off a clever 140-inch TV where the bezel was also a screen, while Hisense showed off micro-LED tech with extra colors built into each pixel (which will be released later in 2026).
But the technology is still some way from being mass market; earlier this year we reported that TV firms are telling us it’s five years away from being mainstream, and even that is among the more optimistic options.
If you’re hankering after a new TV, the tech in the current best TVs isn’t going to be usurped any time soon, except by more refined version of the same tech. Micro-LED TVs might yet have their time, but if Samsung isn’t holding its breath internally, then you probably shouldn’t either.
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