The brand new 2026 lineup introduces a seamless mix of free content material through Samsung TV Plus, prolonged guarantee by way of Samsung Care+, and versatile buy choices with Samsung Finance+
Samsung India in the present day introduced the launch of its full 2026 Imaginative and prescient AI TV lineup, spanning Micro RGB, OLED, Neo QLED, The Body, Mini LED and UHD TVs. With in the present day’s launch, Samsung is increasing AI-powered options throughout all its fashions, bringing smarter image, sound and personalised viewing experiences to extra shoppers in India. Samsung is the International No. 1 TV model for 20 consecutive years.
The growth of Imaginative and prescient AI Companion (VAC) options throughout Samsung’s 4K-and-above TV line up, displays the model’s broader technique to make AI a central a part of the TV expertise. The growth brings AI-powered viewing to extra classes, display screen sizes and shopper wants.
“With our 2026 lineup, Samsung is setting a brand new benchmark for AI TVs in India, tailor-made to satisfy the distinctive wants of Indian shoppers. Our Imaginative and prescient AI TVs transcend leisure to ship sensible advantages in on a regular basis life, serving to customers discover what they need sooner, get pleasure from content material extra simply, and benefit from their TV time. These TVs seamlessly combine native content material platforms, improve multilingual help, and provide energy-efficient options for India’s various dwelling environments,” stated Viplesh Dang, Vice-President, Visible Show Enterprise, Samsung India.
Imaginative and prescient AI Companion Brings Smarter, Extra Immersive Viewing
Imaginative and prescient AI Companion (VAC) brings collectively Samsung’s broadest vary of AI service platforms, together with Bixby, Perplexity and Microsoft Copilot, to make the TV expertise extra clever and personalised. Designed to work alongside customers as an leisure companion, Samsung’s Imaginative and prescient AI Companion helps customers information what to observe, what to eat and what to hearken to, extending the position of the TV past viewing alone. The AI TV lineup additionally brings AI-enhanced leisure options to films, sports activities and gaming.
- AI Upscaling Professional makes use of AI to analyse and improve low-resolution content material in actual time, delivering larger element, depth and distinction, whereas Colour Booster Professional analyses and categorises scenes to offer extra vivid, lifelike color.
- AI Soccer Mode analyses match scenes in actual time to optimise image and sound for smoother ball motion, vivid color and extra immersive stadium audio.
- AI Sound Controller Professional analyses dialogue, background music and sound results in actual time, letting customers alter components akin to commentary and crowd noise for a extra immersive expertise.
Micro RGB: Defining the Way forward for Premium Image High quality
The debut of Micro RGB in India expands Samsung’s premium TV expertise throughout a wider vary of display screen sizes, bringing extremely exact color, brightness and immersive AI-powered viewing to extra shoppers. Obtainable within the R95H and R85H collection in sizes from 55 to 115 inches, Micro RGB is constructed on Samsung’s proprietary Micro RGB Expertise, which makes use of individually managed crimson, inexperienced and blue micro LEDs to ship extremely exact mild management, richer element and extra pure color. Moreover, Glare Free know-how minimises mild reflection in brilliant environments, serving to protect a transparent viewing expertise throughout a variety of lighting circumstances.
Micro RGB additionally brings Vision AI Companion (VAC) and different AI-optimised options to Samsung’s premium large-screen class, including extra clever and personalised viewing experiences. Micro RGB AI Engine Professional fine-tunes color, movement and depth, so viewers keep immersed in each scene. With Micro RGB Precision Colour 100, color expression seems fuller and extra lifelike, with help for 100% color protection of the trade benchmark BT.2020.
Micro RGB Colour Booster Professional and Micro RGB HDR Professional leverage Samsung’s AI know-how to additional refine image high quality by optimising color and distinction scene by scene, serving to ship extra vibrant visuals throughout a variety of brightness ranges.
Reinforcing Samsung’s give attention to premium viewing consolation, the R95H has additionally obtained each the Security for Eyes and Circadian Rhythm Show (CRD) certifications from Verband Deutscher Elektrotechniker (VDE), a number one world testing institute primarily based in Germany.
OLED: Increasing the Lineup for Extra Viewing Preferences
Samsung’s 2026 OLED TVs embrace the S95H, S90H and S85H, providing deep blacks, wealthy color, immersive efficiency and refined design throughout a wider vary of viewing preferences. Glare-Free know-how, beforehand obtainable solely on the S95 mannequin, now expands to each the S95H and the S90H, serving to the show’s true blacks and wealthy colors keep clear and undisturbed, even in brilliant rooms.
On the flagship S95H, Samsung provides premium options designed to raise each leisure and artwork. Pantone Validated ArtfulColor helps protect the authenticity of authentic art work with trustworthy color and distinctive element, whereas Artwork Retailer extends Samsung’s artwork experiences to OLED. The mannequin’s FloatLayer Design additionally offers the show a lighter, extra refined presence that blends in additional naturally with the house.
For gaming and sports activities, Samsung OLED’s Final Gaming Pack helps hold quick movement crisp and responsive. It brings collectively Movement Xcelerator 165Hz, help for key VRR platforms akin to AMD FreeSync Premium Professional and NVIDIA G-SYNC Appropriate, and quick-access gaming instruments for smoother, extra intuitive play.
For soccer followers, AI Soccer Mode Professional on S95H and S90H — and AI Soccer Mode on S85H — optimise image and sound in actual time for a extra immersive match expertise at dwelling.
The Body: Elevating the Artwork TV Expertise
The Body lineup is specifically designed for Artwork lovers. Throughout the lineup, customers can get pleasure from Artwork Mode with entry to 3000+ professionally curated artworks, together with experiences personalised by Imaginative and prescient AI Companion (VAC). The Body (LS03H mannequin) combines superb image high quality with its distinctive Body design.
Key options of The Body embrace
- Trendy Body Design: A chunk of artwork, the Samsung Body seamlessly blends type and performance, reworking your house into a classy gallery.
- QLED Image high quality: Paired with Pantone Validated ArtfulColor and Glare Free know-how, it delivers wealthy distinction, lifelike, paper-like color expression and clearer element, even in brilliant rooms.
Neo QLED: Enhanced Image High quality with Extra Related Experiences
Samsung’s Neo QLED lineup brings collectively enhanced AI image high quality and extra related viewing experiences throughout the QN80H and QN70H.Every mannequin delivers the brightness, distinction and sensible optimisation anticipated from a real Neo QLED expertise.
Licensed by TÜV Rheinland as a Actual QLED TV, Samsung Neo QLED makes use of a blue mild backlight and a real quantum dot sheet to keep up a steady color spectrum and constant image efficiency. Actual QLED with 100% Colour Quantity helps hold color correct and steady, even at excessive brightness ranges. Quantum Mini LED additionally permits ultra-precise mild management, creating deeper distinction, clearer element and extra constant brightness scene after scene.
Imaginative and prescient AI Companion (VAC) makes the viewing expertise extra seamless and context-aware by naturally surfacing useful data on display screen with out interrupting content material. Throughout the Neo QLED lineup, Samsung expands AI-powered image and movement experiences, together with 4K Upscaling — with gaming efficiency of as much as 144Hz obtainable on choose fashions — whereas the NQ4 AI Processor helps optimise image and sound for a variety of content material.
Mini LED: Optimised for AI, Made Extra Accessible
Samsung Mini LED brings a brighter, richer viewing expertise to extra viewers. Extra exact mild management and Pure Spectrum Colour give photos larger depth and readability, in addition to distinction that feels extra outlined from scene to scene. With two distinct fashions M80H and M70H, Samsung makes Mini LED and AI-powered viewing obtainable to extra shoppers.
- Movement Xcelerator 144Hz retains fast-paced content material clean and clear.
- NQ4 AI Gen2 Processor powers AI-driven image optimization.
- AI Sound Controller retains dialogue clear and balances voices and sound results in actual time.
- Further AI and personalisation options additional develop gaming and content material experiences.
Worth, Affords & Availability
As part of particular launch provide for a restricted time, prospects who buy choose TV fashions will obtain a complimentary soundbar value INR 102990 and a free Music Studio value INR 23990. Moreover, get pleasure from cashback as much as 20% and versatile EMI choices to make your buy much more rewarding.
The 2026 lineup, will probably be obtainable throughout Samsung retail shops, Samsung.com, and main offline and on-line retail channels beginning in the present day.
Samsung’s Micro RGB vary begins from INR 124990
Samsung’s OLED vary begins from INR 114990
Samsung’s Body TV vary begins from INR 56990
Samsung’s Neo QLED vary begins from INR 52990
Samsung’s Mini LED vary begins from INR 42990
Samsung’s UHD TV vary begins from INR 36990